YOU’VE DONE THE BIG THING.
NOW DO THE REAL THING.
A private studio for public figures and distinctive brands.
We co-produce and ship cultural work: films, magazines, fashion capsules, talks, books, brand worlds.
High standards. Low drama. Great shoes.
THE OUTPUT
Studio is 1:1 creative development for people making serious public work — books, shows, films, talks, brands, releases, and cultural objects.
It’s built for the moment when the work, stakes, and budget are real, but the usual options feel like vendors or supplicants.
I come in as a peer inside the project: shaping the idea, frame, language, taste, and public form.
A sharp room. Good shoes. No committee perfume.
This is for work with heat that can’t afford to arrive smaller, flatter, or less alive than it really is.
Studio gives the project its proper body and frame — and builds it to land in the right rooms.
HOUSE RULES
This tends to work best for public-facing people and distinctive brands with a real body of work, a live project, and enough autonomy to make the stronger choice.
The studio is close-range, high-standard, and opinionated by design.
For lack of a less obnoxious term, it’s an elite private taste gym.
Not a polish pass. Not a marketing layer. Not a vendor relationship.
A higher category of thing altogether — one that changes the altitude of the work.
Close contact. Real opinions. A shared standard for what deserves our names on it.
The right release changes the value of the work, where it travels, and what gets offered next.
SELECT ROSTER
1998-2026
HARD PACK MAGAZINE
A minor genius co-production. We shipped a ski-world magazine with Paris Review brains and Thrasher nerve.
Read Up
GQ STYLE X
MUSIC COLUMNS
A minor genius release. Style + music criticism with a point of view — the kind that ends up on other people’s moodboards.
Listen Up. Get Fly.
FISHO MAGAZINE
Shipped via minor genius: Nick Marzano’s properly weird art-meets-fishing world, born from corporate escape velocity.
Reelin’ In The Years
SCREAM OF MY BLOOD
A minor genius co-production with Eugene Hutz: we made the documentary legible to suits and still kept its teeth. Tribeca.
Movie Magic Here
OUR SHOW WITH ELLIOT ARONOW
A minor genius production. An anarchic talk show that turned into the scene’s Dick Cavett: LCD, Vampire Weekend, Das Racist, Chromeo.
Have Your Party On TV
THE ROOM
Small roster. Clean terms.
minor genius (link) is already shipping culture — zines, video magazines, events, clothing, artifacts.
This is where the work gets turned into a real object that can do the talking for you.
On my side: twenty years of hard-won seat time — in the room, inside the machine, and close enough to know what actually moves.
That includes close-range work with LCD Soundsystem, The Strokes, FADER, GQ, and Michael Imperioli.
On your side: a real body of work, taste over tactics, and the autonomy to ship.
Quiet part out loud: maybe you are not so secretly looking for a peer in voltage, rather than category. Big difference.
If 15k+ feels like an investment piece, not a mortgage, you’re in the right zone.
To see if it’s mutual, send three links, one sentence on what you want to release, and your start window.
If there’s a fit, we’ll know right away.
LINER NOTES
What: private 1:1 studio
Who: public-facing people + distinctive brands
Output: one finished release
Role: editor / producer in the room
Result: right rooms, different inbounds, free sneakers
Terms: 15k+
Entry: three links, one sentence, start window